History
East River
East River Pop Warner's first fundraiser was a brat fry helping us raise our first $750 to work with. Eventually, local businesses came forward to sponsor teams and in kind services. The Village of Allouez and Brad Lange (P&R Director) liked what we were doing and provided green space for practices and games. They've been with us all along never asking for anything in return. Many of our team sponsors today were with us from the beginning too. East River Pop Warner's goal was to be able to provide all of the equipment to players while keeping player fees reasonable. Jason thought at the time they needed around $25,000 in total to cover first year expenses. What finally put them over the top was a very generous donation from Reggie White. Site unseen, a check for $5000 showed up in the mail one day and we were in business! The first year of play was in 1997 with about 150 local kids signed up. 2005 will be our 9th season and we've gotten bigger and better every year. Our player fee today is only $10 more than what it was in 1997. Close to 400 kids will register this year. Community support is as strong as ever and we constantly look for ways to improve as the premier youth sports program in the area. Pop Warner
During his four decades as a coach, Warner brought many innovations to college football, including the spiral punt, the screen play, single- and double-wing formations, the naked reverse, the three-point stance, numbering players' jerseys, and the use of shoulder and thigh pads. But to many Americans, Warner is best remembered for starting the Pop Warner Youth Football League in 1929. On September 7, 1954, Pop Warner died in Palo Alto, California.
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